Are you a small B2B company, looking for a strategic marketing advantage?
HERE ARE FIVE TREASURED MARKETING STRATEGIES
Each can be used alone, or in a combination with other strategies, to become highly effective in your marketing communications.
Why a Customer-Centric Marketing Strategy?
The customer is the center of your universe and all your products and services must meet their needs and wants.
Why a Direct Marketing Strategy?
You need a customer-focus mentality to see and understand why your customers buy or not buy.
In 1947, Lester Wunderman was hired as a copywriter.
While there, he noted that their “mail order” accounts had the potential to be built into a broader line of direct mail business.
In 1958 he opened his first direct marketing agency and named it Wunderman.
(1920 – 2019)
Why a Multi-Channel Strategy?
Multi-channel marketing uses a variety of communication channels to reach your audience target.
Why a Digital Marketing Strategy?
Designing solutions for your business to attract and retain customers, get end-to-end visibility into all campaigns, from impression to revenue.
Why a Data Driven Marketing Strategy?
Personalization assumes that you know something about the people to whom you are mailing, emailing, or sending to a landing page and so on. It’s an effective way to keep customers spending their money on your products and services.